Dear Television Networks…

Posted in Media at 10 pm

Jock wrote Dear Television Networks and noted:

In fact it seems that all you guys are willing to do just about anything, except the one thing the consumers really want. We want to buy the shows, and watch them commercial free whenever and where ever we want. We want to be your customers.

Jock, You know this isn’t how the economics work. Advertisers pay WAY more money than viewers will ever pay for the content of the shows. Even longtailing the shows, the productions companies would have to have some sort of up front ROI in order to stay in business.

But advertisers are willing to spend LOTS of money to ‘borrow’ our eyeballs. They don’t understand that (poorly done) commercials are less effective than they think. One day advertisers might get a clue, but only after all the ad agencies sales staff have been rounded up and put to pasture…

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